Broadway Tavern Customer Satisfaction :: Marketing Management

Table of Contents repeal4CHAPTER1.5verbal description of the enigma..5Statement of Purpose..5Setting of the Problem.5History and minimize of the Problem6Scope of the Project.7Importance of the Project7CHAPTER 28Literature Review..8CHAPTER 310 query Strategy and Data Collection contrive10 epitome of Chapter 1 and 2.10Research Strategy10Data Collection Plan11CHAPTER 414Result, Conclusion, and Recommendation..14Summary of Chapter 1,2, and 3...14Summary of Results...14Conclusions.15Recommendation...15References...16Appendix A - Survey Instrument17Abstract node Satisfaction is a crucial fragment of a in(predicate) business and can make or blend in a business. Customer satisfaction in the tap house business is an important element, if you do not meet the needs of your customers they will gladly go to some other tap house or bar. The tavern business is unpredictable whereas when time argon good, lot ar going to party and drink. On the other hand, when times are bad, people are go ing to drink out of yellow bile or depression. So providing great customer portion is a must. A tavern isnt like the power company where you only have peerless natural selection there are numerous bars to choose from.The social occasion of this stomach is to see if the customers who patronize the Broadway Tavern are satisfied with the customer service which they receive.In my research strategy in completing my project had one primary objective, my customers such as gender, age, and martial status. The secondary objective was to check out if my customers needs are satisfied. The results of the surveys that my customers at the Broadway Tavern completed verbalise that they are satisfied with the overall service that they receive.Chapter 1Description of the ProblemStatement of Purpose Customer Satisfaction is a crucial part of a successful business and can make or break the business. Customer satisfaction in the tavern business is an important element, if you do not meet the ne eds of your customers they will gladly go to another tavern or bar. The tavern business is unpredictable whereas when times are good, people are going to party and drink. On the other hand, when times are bad, people are going to drink out of anger or depression. So providing great customer service is a must. A tavern isnt like the power company where you only have one choice there are numerous bars to choose from.The purpose of this project is to see if the customers who patronize the Broadway Tavern are satisfied with the customer service that they receive.Setting of the Problem In the Centralia vicinity (Centralia, Wamac, and Central City) inwardly one town and two villages there are approximately twenty different taverns or bars.