Capital One

ceiling unitary Melvin Jackson Professor Shawn Richmond older Seminar in Business Administration may 31, 2010 Identify and tell the key environmental forces that nurture immediate strategic implications for superior iodin. twain key environmental forces that have immediate strategic implications argon political and economic. Legislators have been beat up consumer defy to reform recognition card policies due to the helplessness frugality. Since so many consumers are without jobs or have taken stand cuts in the last few years, the ability for them to reinforce their debts is earnestly diminished. Credit card companies had been charging outlandish amour rate. several(prenominal) class follow through suits have been filed against Capital One and are still pending. Two of these lawsuits have been filed by State attorney Generals. In 2005 The manganese state attorney generals office sued Capital One, claiming it is misleading consumers with pro mises of fixed interest rates, then(prenominal) hiking their rates as very much as 400 pct (Sullivan, 2005). Customers are being penalized unworthily and are experiencing extreme hikes in interest rates.

President Obama write a law that give limit the conditions under which interest rates can increase, where and how credit cards are advertised, to a greater extent time ordain be take oned for a bill to be paid, and universal default will be eliminated (msn.com). These changes will allow customers to improve their credit place which will improve their legal opinion of credit companies such as Capital One. Once the economy improves, these same con! sumers will think the accompany that was most voluntary to work with them and continue to do business with them. Identify and separate the capabilities and weaknesses within Capital One that have immediate strategic implications. One of Capital Ones internal weaknesses is the fare of money it allocates on advertise in relation to its competition. The company spent $290.4 million in 2004 for commercials. Market analysts have...If you want to acquire a full essay, rate it on our website: OrderCustomPaper.com

If you want to get a full essay, visit our page: write my paper